To revolutionise medical education by breaking down stigma and celebrating diversity and equality in medicine, creating a worldwide community of more informed health professionals and patients so their education will have a positive impact on their mental health, bringing back the joy of learning to everyone.
We will achieve this by distilling the known evidence into high-yield, aesthetically pleasing content delivered in beautifully designed and practical educational resources. By synthesising the essential facts with how things relate in the real-world people will deeply connect what they need to know with what they will need to do.
Our foundation is built on a series of infographic medical textbooks, each of which will contain a complete understanding of each body system within its pages through a unique, integrated visual design. Built upon this is the online community, digital content and free resources which will enrich the learning experience of health professionals and those curious about what makes us all tick.